By Randy Austin
Wine lovers everywhere are coming around to the idea that good wines come in many shapes and sizes. They’re rejecting the notion that quality must come with a cork and embracing the fastest growing market segment of all – the box.
Adaptive growers and producers of fine wines are getting wise to the boxed wine trend, and supermarket shelves are filling up with offerings in 3-liter and 1.5-liter sizes, with options to satisfy sommeliers and armchair enthusiasts alike. As the format gains popularity and esteem among consumers, the market for boxed wine is becoming increasingly dynamic.
Here’s why boxed wine is the wine world’s rising star:
So, how can a producer connect with the wine-by-the-glass drinker and enter the fast-growing boxed wine market? With packaging professionals who are there for you and your wine, every step of the way. Scholle IPN is more than a packaging company – we lead the industry in developing bag-in-box solutions. We have the expertise to help you choose from a range of filling equipment, taps, and bags, to ensure your boxes fit properly and to help you take your wine to market with a network of upstream and downstream resources. With packaging application engineers at your side, getting into the box – and the casual wine drinker’s glass – couldn’t be simpler.
Randy Austin is the Product Line Manager for Scholle IPN.
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