Why Flexible Packaging for Plant-Based Nutrition?

Companies have been continuously thinking outside of the box when it comes to alternatives for dairy products, with many options for yogurt, ice cream, and coffee. With the popularity of plant-based foods and beverages at an all-time high, a company’s ability to package these products with their consumers’ interests in mind will make – or break – a brand’s retail success.

Consumers are more aware than ever of their environmental impact. They want their favorite brands to step up to the plate and offer packaging that allows them to purchase their favorite plant-based foods while also remaining environmentally conscious. In fact, according to Mintel, 64% of US food and beverage shoppers believe that manufacturers should be responsible for environmentally-friendly choices. Flexible packaging offers consumers a solution that incorporates these must-haves: a package that has the ability to house their go-to foods and beverages while also keeping the environment and product quality at the forefront of the brand’s values.